Blackpink's Rosé Feels Confident and Beautiful in the SKIMS Valentine's Day Campaign - E! Online

Kim Kardashian enlists Blackpink singer Rosé to headline SKIMS' Valentine’s Day campaign! Discover loungewear, lingerie, and perfect gifts for the ones you love most—including yourself.
Blackpink's Rosé Feels Confident and Beautiful in the SKIMS Valentine's Day Campaign - E! Online

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Carin Backoff/ SKIMS

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Every year, the SKIMS Valentine’s Day campaign delivers a fresh and iconic take on romance, and this year is no exception. Last year, Lana Del Rey graced the campaign, infusing it with her dreamy, nostalgic charm. In 2023, Kim Kardashian tapped The White Lotus stars Beatrice Grannò and Simona Tabasco to bring a touch of luxury and mystery to the shoot.

This year, Blackpink’s Rosé is the star of the campaign, bringing her signature blend of elegance, energy, and effortless beauty.

“This collection captures that feeling with pieces that are both romantic and cute. I had an amazing time shooting this campaign, and I hope everyone feels as confident and beautiful in these pieces as I did,” Rosé shares in a press release.

Kim raves, “Every SKIMS campaign is designed to be iconic, and Rosé embodies that perfectly. Her elegance and energy are unmatched, and she's the ultimate Valentine for 2025. This collection is romantic, fun, and full of personality, and Rosé captured that beautifully.” 

This SKIMS collection is all about mixing comfort with a little bit of romance—perfect for celebrating yourself or someone special.

SKIMS Valentine's Day Shop 2025For the Girls For You Sweet Dreams Sweetheart Sets After Dark The Sweetest Accessories For Him SKIMS Cotton Jersey Heart Mini Dress

Add a flirty twist to your Valentine’s Day look with this mini dress, designed with heart cut-outs that bring a playful yet chic vibe to any occasion.

SKIMS Sleep Cami Set

Get cozy and chic with this cami set, featuring a fun lipstick print in a gorgeous cherry blossom hue that brings playful elegance to your loungewear collection.

SKIMS Romance Lace Cami and Short Set

Add a touch of romance to your loungewear with this cami and short set, featuring aheart print that’s perfect for a cozy yet playful vibe.

Carin Backoff/ SKIMS

SKIMS Cotton Jersey Heart Tank & Heart Flare Leggings

Turn up the charm with this tank top and matching yoga pants set, featuring adorable heart cut-outs that add a playful and romantic twist to your lounge look.

$48

Tank

$74

Pants

SKIMS Embroidered Tulle Teddy

Slip into something truly special with this embroidered tulle teddy, offering a delicate and playful mix of lace and sheer details for a flirty feel.

SKIMS Ultimate Deep Plunge Push-up Bra

Make a statement with this deep plunge push-up bra, designed to deliver serious lift and a bold, confident vibe.

SKIMS Kids Sleep Set

Make bedtime sweeter with this kids' sleep set, featuring a playful cherry print on soft fabric for ultimate comfort and charm.

SKIMS Sleep Baby Onesie

Dress your little one in this adorable baby onesie, featuring a fun lipstick print for a cute and playful touch.

SKIMS Vinyl Cropped Corset

Make a statement in this vinyl cropped corset, designed to give your look a bold, daring twist with its sleek, form-fitting style.

SKIMS Stretch Lace Bodysuit and Stockings Set

Feel bold and confident in this lace bodysuit and stockings set, designed to combine sultry allure with a perfect fit for any occasion.

$108

SKIMS

SKIMS Soft Lounge Lace Long Sleeve Top With Bralette

This long-sleeve top paired with a built-in bralette blends comfort and style perfectly for Valentine’s Day.

SKIMS Stretch Lace Triangle Cami and Short Set

Feel irresistible in this lacy triangle cami and short set, adorned with a rosebud print that adds a playful yet seductive edge to your look.

SKIMS Sport Crew Sock 3-Pack

Get into the Valentine's Day spirit with this 3-pack of cute socks, featuring playful designs that bring a festive touch to your everyday look.

SKIMS Cotton Logo Dipped Thong 5-Pack Size: 640x640

Add a flirty touch to your Valentine’s Day essentials with this 5-pack of cotton logo dipped thongs, featuring vibrant designs that offer comfort and fun for the season of love.

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22 Things from Goop's $101,723.53 Valentine's Day Gift Guide We'd Actually Buy

SKIMS Cotton Jersey Heart Scoop Bralette

Add a flirty touch to your look with this bralette, featuring a heart cut-out in the center for a playful yet romantic vibe.

SKIMS Fits Everybody Lace Triangle Onesie

Step into playful romance with this lace triangle onesie, featuring a whimsical marble candy heart print that’s as sweet as it is stylish.

SKIMS Cotton Logo Scoop Bralette 2-Pack

Keep it cute and casual with this 2-pack of cotton scoop bralettes, featuring a solid ruby design and a playful ruby heart logo print for everyday comfort with a fun twist.

SKIMS Cozy Knit Unisex Robe

Wrap yourself in ultimate comfort with this plush robe, designed in a soft cherry blossom hue for a relaxed, stylish vibe.

$128

SKIMS

SKIMS Boyfriend Long Sleeve and Boxer Set

Snuggle up in style with this pajama set, featuring a long-sleeve top and matching boxers, both decorated with a cheerful cherry print for a playful touch to your bedtime look.

SKIMS Novelty Intimates Lace up Bikini

Turn up the charm with this lace-up bikini, featuring a playful pink heart print and a daring lace-up back that adds a flirty twist to your lingerie collection.

SKIMS Sleep Long Sleeve Button up Set

Cozy up in this long-sleeve button-up sleep set, featuring a chic lipstick print that adds a stylish and unique touch to your bedtime look.

Carin Backoff/ SKIMS

Introduction to SKIMS Valentine's Day Shop

When it comes to Valentine's Day fashion, SKIMS continues to redefine the game with its unique blend of comfort, style, and versatility.

The SKIMS Valentine's Day Shop is a one-stop destination for those looking to elevate their intimate apparel or find the perfect outfit for a romantic night in—or out.

What sets this collection apart is its thoughtful approach to both design and inclusivity, offering pieces that flatter a variety of body types while staying on-trend with the latest Valentine's Day clothing trends.

With bold hues, delicate fabrics, and meticulous attention to detail, the collection strikes a perfect balance between sophistication and wearability.

It's no wonder SKIMS has become a go-to for Valentine's Day shopping. The brand seamlessly combines fashion and function, creating pieces that look as good as they feel. From sultry Valentine’s Day outfits to thoughtful gift ideas, SKIMS makes it easy to celebrate the season of love in style.

Where to Buy the SKIMS Valentine's Day Collection

Looking to shop the SKIMS Valentine's Day Collection? You can find all the stunning pieces online at the official SKIMS website, making it easy to browse and shop from the comfort of home.

Prefer an in-person experience? Visit one of the SKIMS retail store locations, or the flagship in New York City, to see the collection up close and find your perfect fit. Whether you shop online or in-store, the SKIMS Valentine's Day Collection has everything you need to celebrate the season of love in style.

SKIMS

SKIMS Celebrity Endorsements and Collaborations

This year, Blackpink star and pop sensation Rosé takes center stage in the SKIMS Valentine's Day Shop campaign, joining an impressive lineup of celebrities who have endorsed the brand in the past.

Notable figures like Kourtney Kardashian, Kate Hudson, Goldie Hawn, Tate McRae, Sabrina Carpenter, Kendall Jenner, Kylie Jenner, Olivia Munn, Charli XCX, Brittany Mahomes, Suede Brooks, and Lana Del Rey have all played significant roles in promoting SKIMS, helping to elevate its popularity and sales.

These celebrity collaborations not only influence fashion trends but also enhance the brand’s appeal to a wider audience.

Kim Kardashian's involvement in SKIMS is pivotal, as she actively shapes product development and marketing strategies, ensuring that the collections resonate with her followers. Her vision for the brand emphasizes inclusivity, style, and comfort, setting the tone for each seasonal offering, including the latest holiday collection.

By leveraging the influence of high-profile endorsements, SKIMS continues to thrive in the competitive fashion landscape, consistently delivering on-trend styles that appeal to a diverse range of shoppers.

SKIMS

SKIMS Customer Reviews and Feedback

SKIMS has garnered positive attention from customers, who consistently highlight the quality, comfort, and style of the pieces. Many fans praise the luxurious feel of the fabrics and the flattering fit of the designs, making it clear that shoppers appreciate the brand's commitment to providing both aesthetic appeal and functionality. Customer feedback plays a crucial role in influencing new shoppers, particularly through social media platforms where testimonials and styling tips are shared, guiding potential buyers in their purchasing decisions.

Additionally, SKIMS has received favorable reviews regarding its size inclusivity, with many customers expressing satisfaction that the brand offers a diverse range of sizes. This commitment to inclusivity enhances the shopping experience and resonates with shoppers looking for brands that cater to all body types.

SKIMS

When Is Valentine's Day 2025?

Valentine's Day 2025 will be celebrated on Friday, February 14th. This annual holiday is dedicated to celebrating love and affection between partners, friends, and family. It's a popular occasion for giving gifts, sending flowers, and sharing special moments with loved ones. Make sure to plan ahead to find the perfect gifts and celebrate this meaningful day!

Valentine's Day Fashion Trends

Valentine's Day fashion is all about romantic silhouettes, vibrant hues, and versatile pieces that effortlessly transition from day to night. This year's Valentine's Day clothing trends include bold reds, soft pinks, and timeless neutrals, along with delicate fabrics like lace and satin. Modern designs are focusing on comfort and individuality, making it easier than ever to express your personal style while celebrating love.

SKIMS seamlessly incorporates these Valentine's Day fashion tips into their collection, blending trend-forward aesthetics with their signature focus on inclusivity and comfort. From figure-flattering bodysuits to cozy loungewear sets, the SKIMS Valentine's Day Shop has everything you need to stay stylish this season. Key pieces, such as sleek slip dresses, ribbed bralettes, and matching sets, reflect the season's trends while maintaining the brand's signature versatility.

If you're searching for Valentine's Day outfit ideas, SKIMS offers endless inspiration. Their collection caters to every vibe, whether you’re planning a romantic date night or a cozy evening at home.

SKIMS

Where Can I Buy SKIMS?

The SKIMS website is the best place to find all of the newest drops. You can also shop SKIMS from Nordstrom, Saks Fifth Avenue, and Net-a-Porter among other retailers. 

How Much Is SKIMS Shipping?

The cost of shipping depends on the shipping method you select, but shipping is free on all SKIMS orders over $75 in the U.S.

Does SKIMS Have Plus Sizes?

All SKIMS styles are available an inclusive size range to accommodate and accentuate different shapes. There are options from XXS-5X in women's and men's styles. SKIMS bras have bands ranging from 30" to 44" with cups from A to H.  There are size guides on each product page.

SKIMS

What Should I Buy from SKIMS?

SKIMS drops new styles and collections all the time, but you can't go wrong with the classic shapewear, tops, and Soft Lounge favorites.

The ten top-selling SKIMS styles are the Soft Lounge Long Slip Dress, Soft Lounge Long Sleeve Dress, Seamless Sculpt Brief Bodysuit, Seamless Sculpt Thong Bodysuit, Cotton Jersey T-Shirt, Cotton Jersey Long Sleeve T-Shirt, Cotton Rib Tank, Cotton Rib Boxer, Fits Everybody Scoop Bralette, and the Fits Everybody Thong. SKIMS always comes through for a comfortable fit.

Does SKIMS Do Returns?

Yes, SKIMS does returns. SKIMS returns must be unworn and unwashed with all tags and liners attached. SKIMS has 30-day free returns for store credit on domestic orders. For a refund back to the original payment method, a $6 return shipping fee will apply. SKIMS offers free returns if you are a SKIMS rewards member. Items marked final sale are not eligible for return.  

Still shopping for Valentine's Day? You'll love the cherries collection from Coach Outlet.

SKIMS

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.



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