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Magic: The Gathering Getting Movie & TV Universe From Production Company Behind The Monsterverse & Dune
MTG is Hasbro's most profitable brand.
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The popular collectible card game, Magic: The Gathering, is set to get its own cinematic universe courtesy of the studio behind Dune and the Monsterverse. Originally released in 1993, the trading card game has since surpassed every other property controlled by Hasbro, and has officially become its first $1 billion brand. Plans for previous movie adaptations had originally begun in 2014, when the rights were acquired by 20th Century Fox, but were later cancelled during Disneyâs 2019 acquisition of the studio. Netflix also has its own Magic: The Gathering animated series presently in development.
Now, Hasbro and Legendary Entertainment have revealed that a new film deal has been struck for a live-action movie adaptation that will also set the stage for an ongoing cinematic universe. The announcement also suggests that a television series and other content will be developed as the universe expands. This move is the latest in a series of pushes from Hasbroâs entertainment division, which has also announced plans for adaptations of board games like Monopoly and Clue, and currently has over 30 active projects in development. Check out what Zev Foreman, Hasbro Entertainmentâs Head of Film, had to say below:
This is an exciting and complementary partnership, uniting one of the worldâs most iconic brands with a powerful and proven steward. MAGIC: THE GATHERING has inspired decades of epic world-building and creative storytelling. It is a perfect match for Legendaryâs diversified approach to marquee IP, and we are excited to work together to build a whole new MAGIC: THE GATHERING universe.
What This Announcement Means For Magic: The GatheringThe Game's Lore Allows For Nearly Limitless StorytellingAs a game that sees its players, or Planeswalkers, traverse countless possible worlds, the storytelling potential for a cinematic universe based on Magic: The Gathering is nearly limitless. With the brand already having branched out into video games, novels, and comics, it was only a matter of time before the property eventually found its way onto the big screen. While 20th Century Foxâs own attempt at bringing the game to life with ÂX-Men producer Simon Kinsberg would never eventuate, this new deal will see Lionsgate capitalize on the benefit of an already established and sizable fanbase.
There is still plenty of appetite for movies based on Hasbroâs better-known fantasy game properties.
Exactly which direction the first Magic: The Gathering movie, and its subsequent television tie-in, will take remains to be seen. However, despite its lackluster box office haul, the largely positive critical response and streaming success of 2023âs Dungeons & Dragons: Honor Among Thieves, would suggest there is still plenty of appetite for movies based on Hasbroâs better-known fantasy game properties. Moreover, with other franchises such as The Lord of the Rings and Game of Thrones continuing to prove their ongoing longevity, Legendary could potentially keep expanding this new cinematic universe for years to come.
Our Take On Legendaryâs Magic: The Gathering FranchiseGetting The Right Creative Team Will Be Imperative To SuccessDespite the advantages inherent in having a pre-existing fanbase, the task of adapting a property as well-known as Magic: The Gathering can also prove troublesome if not handled correctly. While the gameâs instant brand recognition will help Legendaryâs new franchise stand out from among the slew of other fantasy movies and shows, the expectations that will be placed on the movieâs eventual creative team are bound to be enormous.
Related"A Fresh New Lens": Magic: The Gathering Is Ready to Explore Its Multiverse In a New LightMagic: The Gathering is a popular tabletop & digital collectible card game, and now, it's about to get an all-new comic series from Dark Horse Comics!
With a highly passionate and global following, each move made in the first Magic: The Gathering movie is bound to be closely scrutinized, and any actual, or even perceived misstep, could potentially spell disaster for plans of an ongoing multimedia franchise. Selecting exactly the right directorial and screenwriting team will be key to starting on the right footing, and this new undertaking is bound to attract a great deal of attention in the coming months.
Source: Hasbro & Legendary
Magic: The Gathering
, an 18-year-old who spends countless days building up the courage to confess his feelings to Seon Ah (Dahyun), his first love.
Jinyoung transforms into Jin Woo, a devoted young man who, from his mischievous teenage years into adulthood, has eyes only for Seon Ah.
In the newly released stills, Jin Wooâs casually worn school uniform and sporty basketball attire capture his playful, carefree nature. However, a stark contrast emerges in another imageâneatly dressed and focused on an examâhinting at the changes he undergoes after meeting Seon Ah, heightening curiosity about his journey.
Meanwhile, Dahyun takes on a new challenge as she makes her big screen debut, unveiling a fresh side of herself as an actress. Known for her bright and pure image, Dahyun brings warmth and endearing charm to the role of Seon Ah, a model student and the embodiment of everyone's first love.
Seon Ahâs stills, showing her attentively taking notes and receiving an award, highlight her studious and composed demeanor. However, as she encounters Jin Woo, new layers of her character unfold, revealing a spectrum of emotions. Just like a still of her radiantly smiling against a seaside backdrop, each moment she spends with Jin Woo reveals a new facet of Seon Ah, adding depth and vibrancy to the story.
âYou Are the Apple of My Eyeâ is set to hit theaters on February 21.
In the meantime, watch Jung Jinyoung in âWho Is She!â below:
[viki-watchnow url=https://www.viki.com/tv/40897c-who-is-she]
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