Nicole Kidman’s Daughter Sunday Rose and Joey King Marry Nostalgic Staples With Contemporary Edge for Miu Miu’s Spring 2025 Campaign
Explore Miu Miu's Spring 2025 campaign with Nicole Kidman's daughter Sunday Rose Kidman Urban and Joey King, blending nostalgia with modern edge.
Sunday Rose Kidman Urban makes her fashion campaign debut alongside Joey King in Miu Miu’s spring 2025 collection, a lineup rooted in nostalgia and contrast. The campaign, titled “Duets,” also features Liu Haocun, Kayije Kagame, Lena Mantler and Eliot Sumner, presenting a wardrobe that reinterprets childhood staples with a contemporary edge.
Miu Miu’s spring 2025 campaign. Miu Miu
The collection explores youthful silhouettes with structured tailoring. Chemisette dresses drape off the shoulders, while twisted shirts and sweaters are reimagined as bustiers. White cotton dresses appear in multiple iterations, a nod to innocence and simplicity. A collaboration with French brand Petit Bateau reinforces this nostalgic theme, updating fine cotton essentials across generations.
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Miu Miu’s spring 2025 campaign. Miu Miu
Miu Miu’s signature play on contrasts is evident throughout the collection. Delicate floral prints and pastel pinks meet structured blouson jackets and tailored trousers in neutral tones. Textures also take center stage — materials that resemble nylon are crafted from technical silk, adding unexpected depth. The footwear selection includes bold clogs, sleek sneakers and classic mary janes, while the Aventure and Arcadie bags round out the accessories lineup.
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Miu Miu’s spring 2025 campaign. Miu Miu
Shot in soft, natural lighting, the campaign’s imagery reflects movement and transformation, using light and shadow to frame each look. Sunday Rose, in a layered ensemble of a zippered top, voluminous skirt, and a two-toned jacket, embodies the collection’s theme of youthful refinement. Joey King, in a brown suede jacket and a patent leather skirt, showcases Miu Miu’s signature mix of nostalgia and modernity.
Miu Miu’s spring 2025 campaign reflects the brand’s ongoing exploration of evolving style and the intersection of fashion and art. In September, the luxury label collaborated with Art Basel Paris as the official partner of its Public Program. As part of the partnership, the Italian brand presented “Tales & Tellers” at the Palais d’Iéna, home to France’s Economic, Social and Environmental Council.